Design Thinking is a systematic approach to complex problems from all areas of life. This includes product questions, services or cultural change in companies. The approach goes far beyond classical design disciplines such as design and layout. In contrast to many approaches in science and practice that address tasks of technical solvability, user desires and needs as well as user-oriented inventions are at the center of the process. Design thinkers look at the problem through the user's perspective and thus assume the role of the user.
Design Thinking requires constant feedback between the development team of a solution and the target audience. Design thinkers ask end-users questions and take a close look at their processes and behaviors. Solutions and ideas are made visible and communicable as early as possible in the form of prototypes so that potential users can test them and provide feedback long before they are completed or launched on the market. Design Thinking therefore takes the human perspective as its starting point for designing innovative, attractive and practical products, services or experiences, without losing sight of the technological and economic perspective.
The 6-day “Design Thinking Foundations” program includes the first two modules from the Coach and thus lays the foundation for becoming a Design Thinking Coach or a Design Thinking Practitioner.
Module 1: Design Thinking intensive: Upskilling for the Future (4 Days)
Module 2: Method deep dive & co-creation with AI
(2 days online self-paced) Scheduled flexibly after Module 1
This certificate program is aimed at professionals, managers, and project leaders who wish to deepen their skills in Design Thinking and innovation work. It is ideal for anyone looking to integrate creative and collaborative methods into their daily work and expand their innovation competencies through the use of AI tools.